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Daniel Goleman’s Book “Emotional Intelligence – why it can matter more than IQ” was published in 1995. It introduced the concept of the importance of how understanding yourself and others you can increase your effectiveness. As a society, we like to look for the next “new” thing in leadership. Although the concept has been around for 15 years, it is one of the most critical strategic advantages given to every organization; very few have learned to unleash the power of EQ as a competitive advantage.
Solution – EQ – everyone’s talking about it. WE CAN MEASURE IT AND TEACH YOU HOW TO LEVERAGE IT.
The most explosive growth seen our clients experience is through completion of our "EQ Wins Every Time Workshop" - Increasing sales effectiveness through understanding EQ. This workshop utlizes "emotional intelligence" to help sales and marketing professionals both attract and retain clients through understanding their own and others EQ. This program was the highest rated workshop for three years at the Security Industry Association's graduate program at the Wharton School of Business (4.51 out of a perfect score of 5) and it was the highest rated program offered by the Bank of America Marketing Department (4.69 out of a perfect score of 5).
Other leading companies report similar results in sales:
- Merrill Lynch - Self knowledge increased by 56% and sales prowess by 59%
- A.G. Edwards - Self knowledge increased by 28% and sales prowess by 51%
- New England Life - Self knowledge increased by 49% and sales prowess by 45%
- Fifth Third Bank - Self knowledge increased by 35% and sales prowess by 40%
"This presentation was the best use of my time outside of the office over the past year" - A.G. Edwards Manager in Kansas
"EQ Wins Every Time" will be available on a public basis in 2010. For the last 5 years this program was only available through a company that bought exclusive rights to it.
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